What would happen if your market perceived you as bringing exceptional value to their lives?
What if you didn’t have to chase and beg anyone ever again, because EVERYBODY was flocking to you instead?
Become the Online Marketing Expert People Trust!
You need to become the online marketing expert people trust. You need to be seen as the go-to guru for the solution you’re “selling.” Whether it’s soaps, or skin care, or travel, or supplements … make a name for yourself apart from the product. Become the solution provider. People can buy products anywhere, but they can’t have access to your expertise without being part of your community. Companies come and go, but people, the right people, stand the test of time.
The end goal for online marketing experts in today’s market is to make a profit. You know that POSITIONING plus PROCESS equals PROFITS, right? And what’s cool, positioning is almost entirely perception. Let’s unpack this a little.
In offline examples, we might say “Location, Location, Location.” That positioning piece is so important. Entrepreneur, author and speaker, Jim Rohn said, “We get paid for bringing value to the marketplace.”
Position Yourself Wisely
Online marketing experts in demand have figured out how to position themselves wisely. To position yourself well, you need to know your niche well. Understand the arena in which you serve, learn the needs of the people you serve, and know the unique value you bring to that marketplace. To be sure, this is a trust building exercise that takes time. On the other hand, don’t be afraid to step into your leadership and begin to shine with your own value.
As you learn and grow, remember doing it all on your own will take longer. If you buddy up with the online marketing expert of your choice, or someone just steps ahead of you, they can usually help you avoid the common mistakes and give you a significant advantage. We got involved with mentors, training, coaches, and accountability partners and experienced a significant increase in the value we bring to our marketplace.
To get started now at becoming more valuable, you can offer wisdom (value) the minute you learn it. The more value you offer, the more valuable you become. You need to find a pace or a “groove” that works for you. What do you want to be known for? Will you be an online marketing expert in health and wellness, relationships, e-commerce, or some other niche in the marketplace? What problem do you want to solve?
Become a student. Learn about your niche and offer assistance to your target market as a way to attract them. That’s what online marketing experts in our niche are doing with great success. When you attract with value and not just fluff, people remember. There’s a lot of fluff out there (and we’ve probably bought it)!
Five Steps to Build Your Authority
Before you can be attractive to others as the online marketing expert and be ready to offer them the solutions they need, follow these steps for best results.
1. Fix Your Mindset
You need to crush your limiting beliefs and replace them with beliefs that you ARE the expert already.
2. Know Your Target Market
Do you know who you are trying to serve in the first place? When marketers are wishy-washy on who they serve, they are serving no one. Be CRYSTAL CLEAR on who your perfect audience is. We’ve got a target market worksheet for folks in our community. We’d be happy to give you more information upon request.
3. Find Your Tribe
Once you know who you are looking to serve, you need to know how to go find them. They are all around you. If you don’t want to send out a search party in your city or town, but want to leverage the internet, there are all sorts of ways you can meet people and begin relationship building. We talk about some of these in our 5-day workshop.
4. Get Attention
You want people to notice you. After all, you’ve got a lot to offer. The best way is to post consistently and be seen on different platforms. When you are first getting started, it is best to pick ONE, but no matter the number of platforms, you need to be consistent. People trust that. The other even more important thing to remember is to have valuable content. Know what people in your target market (your tribe) are wanting to hear, and deliver that. Use their language. We’ve got lots of training on this kind of content creation and prospecting in our community.
5. Be The Leader to Follow
You continue to grow and improve your own skills daily to increase the value you provide to your audience.
Understand the Big Picture, the Process
Bringing value is just one (but one very important) piece of the “PROCESS.” When we get the process right, profits follow. Other process items include: content, lead generation tactics, funnels, copywriting, autoresponders, and much more. We are happy to provide our clients training and real-life examples of all these types of marketing tools.
To learn more about the PROCESS piece of the equation, the online marketing expert in you should be involved with a learning platform or marketing system. You don’t have to invent the wheel! We have a system that bundles tools, training, and a supportive community. For a limited time only, we’ll be offering the Secret Social Blueprint for FREE with a 10-day trial membership of that system. That blueprint will show you HOW TO:
- Attract unlimited prospects, customers, and reps via social media
- Brand YOU while you strengthen your team and your residuals
- Close the sale with battle-tested social media scripts that convert
- Create powerful relationships without spamming or feeling “salesy”
- Attract new fans and followers daily… and turn them into BUYERS
- Turn the conversation to business fast so you stop wasting your time
Get Started Now
Get started with these steps right away, so you don’t waste another minute. You want the benefits that come with having authority. While you may not “be” the authority you’d like YET, but you are beginning to “have” authority. You have a confidence over something you have learned and your ability to show someone else. What you know will benefit others. That makes you an authority.
Now it’s YOUR time. YOU are ready to start building your authority. Step into YOUR authority beginning today!
Blessings to you!
David & Dana
P.S. – If Your Upline Hasn’t Given You A Clear Step-By-Step Blueprint For Generating Leads Online And Successfully Recruiting People On Social Media, This Will! Click Here For Instant Access!
P.P.S. – If you know others who could profit from knowing these 5 steps to become an online marketing expert, share this article with them on Facebook. And, if you've found it helpful, please take a moment to like and comment as well!